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Newsletter
Latest issues
🦾 Organic wins.
June 24, 2025 Share on Sponsored by Good morning. “You should start a podcast” is the modern equivalent of “you should start a newsletter.” Not sure if we’ll ever get around to the podcast, to be honest. But the newsletter. Well. SEARCH The kind of content AI chatbots like the most Ironically,…
🔮 Conversion value.
June 23, 2025 Share on Sponsored by Good morning. When we heard Delta won “best US airline” for the seventh year in a row, at first we laughed. According to whom… the C-suite? Nope. Turns out The Points Guy has a rigorous process for ranking US airlines, so their Delta nomination seems legit. And useful…
🤳 Fatigue.
June 19, 2025 Share on Sponsored by Happy Friday. Artists talk about flow or the flowstate, the experience of being completely immersed in something and losing all sense of time. That’s how we felt reading today’s newsletter… Can you feel the flow, too? GOOGLE New report review options, audio search arrives, and Google updates best…
Veo 3 🤝 Shorts.
June 19, 2025 Share on Sponsored by Good morning. You’re just two coffees away from the weekend. Unless you drink two cups a day of course, in which case you’re four cups away. Mmm. Distance has never been so delicious. VIDEO MARKETING YouTube Shorts are now AI-able and shoppable Push a button to generate, push…
😅 Meta updates.
June 18, 2025 Share on Sponsored by Good morning. We’re trying our best not to begin every sentence with “it’s hot today.” But it’s summer. It’s probably going to slip out at some point. And besides, it’s really ho— Whoops. That was a close one. META More Advantage+ creative creation tools, videos merge with Reels,…
🔗 Comment, please.
June 17, 2025 Share on Sponsored by Good morning. Not to brag, but we’ve got a Cannes announcement of our own: We started turning important news updates into videos. OK, OK, fine. We’re not at Cannes, so this doesn’t really count as a Cannes announcement. But we can pretend, can’t we? META WhatsApp launches ads,…
