“You shall not leave this page”
It’s a pain in the you-know-what when a user (you paid for) leaves your website with empty hands.
Unfortunately, there’s no Gandalf coming to save your conversion rate.
But there are a few conversion-booster tips we want to share with you to convert more of that traffic.
Elements that you should have on a product page
These three are a must:
- Structure the benefits of your products for readers and skimmers.
- 64% of users look for shipping information on the product page. Give it to them!
- The main image of your product is one of the most important elements on a product page. It can turn prospects down or suck them in. Use an enticing one.
Elements you should have on a cart page:
Cart page is equally important, so here’s what you should include:
- Show all the products’ information in the cart: quantity, variant, price, shipping cost, title, and image.
- Show them information about returns, refunds, and guarantees so they know they have no risks.
- Make sure the CTA button is the most prominent element on the cart page.
- Add alternative payment options under the CTA.
Implement this and you should see results immediately.