Growth Marketing
2025 advertising and channel trends you should know about
You wouldn’t eat the same meal every day. So why would you eat only one marketing platform? Oh, wait… well, you know what we mean. Marketing channels and strategies continue changing as always. Here are the latest trends: Out-of-home (OOH) ads revenue hit a new record of $9.1B in 2024, a 4.5% rise. Not only…
YouTube and Instagram introduce QR codes
Did these go viral overnight or something? First up: YouTube is introducing QR codes. In the YouTube app, when you share your channel, you can generate a unique code to share on other platforms. And what’s this: Instagram is also testing QR codes in the form of profile cards with the code on one side…