Twitter’s a fun place to be. #MarketingTwitter is stronger than ever and we’re slinging memes like there’s no tomorrow, but it’s not all sunshine and rainbows.
Questionable marketing and business advice tends to go viral from time to time, so it was refreshing to see this sobering thread from Nick Huber, the founder of Sweaty Startup. He’s got some good advice for entrepreneurs and marketers.
1. Starting a business isn’t right for 95% of people
ick makes the point that many people – possibly you! – are better off getting a job, because the founder life truly isn’t for everyone. (It’s not always as romantic as it sounds.)
2. Getting rich quickly isn’t possible
There’s a caveat here, as Nick does concede that a small percentage of people do get rich quick. But in the marketing community, there’s a tendency to chase after dollar bills without understanding why we’re doing it.
3. Build something niche
Instead of building something that adds little value to lots of people, build something that adds lots of value to a relatively small segment of people.
Want more?
There are more than a dozen additional tweets in the thread. Check it out here, if you’re ready for some controversial thoughts on digital nomads and learning how to say no to opportunities.
