When people talk about the angles and ad types used in most campaigns…
The ones we are about to show you aren’t in there.
These ads will seem kinda strange, they won’t really “fit in” with what you’d expect… But they’re probably effective, or they at least got our creative juices flowing.
What’s your zodiac sign – by Goli
When we analyzed Goli, a supplements brand, this angle stood out. They created one ad for each zodiac sign to run on Facebook.
Why we like it: Users like personalization. Sure, there’s a stage where it gets creepy but this one is probably walking the line well. They also included traits each zodiac sign is known for in their copy.
Cat’s out of the… inbox? – by BOLDKING
We’re subscribed to many newsletters, including for e-com brands. This email by BOLDKING, a razors brand, was something one of our Crew members called one of the most creative emails they’ve seen.
Why we like it: Outstanding subject line (looks like a mistake), great follow-up with the cat jokes and image. Some decent copy there too. And it can be applied to just about any brand!
Awesome angles, huh?
Any other strange (but probably effective) ads you’d like to share with us? Leave them in the comments below.
