Archive

✊🏽Grip tightens.

Google deletes old ad data and adds real-time policy checks, ChatGPT launches CPA buying, Meta AI reads files in WhatsApp, and more.

May 29, 2026

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7 min read

Presenter’s Paradox

Why adding low-value items to premium bundles decreases perceived quality and how to apply this principle to your marketing strategy.

May 28, 2026

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4 min read

🤖 Localization.

AI Mode reaches 1 billion users globally, Google prioritizes original content over AI-generated answers, Meta launches Forum for Q&A content, and more.

May 27, 2026

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6 min read

How to approach World Cup as a marketer, according to data

Data shows which advertising platforms, industries, and markets drive the highest recall during World Cup tournaments and how viewing habits shape campaign ROI.

May 27, 2026

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7 min read

🗣️ Forum.

Meta launches Forum app for group discussions, TikTok Shop hits $14B in US sales, YouTube becomes top product discovery platform for Gen Z, and more.

May 25, 2026

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6 min read

📊 Without you.

Google launches AI-powered ad formats and autonomous campaign tools, LinkedIn restricts AI content while becoming top cited source, how to test Google Ads bid strategies, and more.

May 22, 2026

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6 min read

Negativity Bias

Why people react more strongly to negative information than positive and how to use negativity bias to improve your marketing strategy.

May 21, 2026

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4 min read

🗻 Summit.

Meta reveals what makes brands grow faster, Pinterest boosts ROAS with early planning, X caps free posts to cut spam, and more.

May 20, 2026

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6 min read

Short form 🥊Search.

Short-form video is replacing traditional Google search, Instagram adds Story editing, Google releases AI ranking guidance debunking SEO myths, and more.

May 18, 2026

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6 min read

🤳🏻Brandcast.

YouTube introduces SKU-level retail tracking and AI traffic reporting in Google Analytics, TikTok launches TopReach ad placements, Reddit shows higher ROAS for CPG brands, and more.

May 15, 2026

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7 min read

Discovery 🫱🏼‍🫲🏼 Purchase.

ChatGPT launches product feed ads, LinkedIn adds paid consultation bookings, TikTok enables direct travel bookings, Instagram tests per-slide captions, and more.

May 13, 2026

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6 min read

Self-Serving Bias

Why people credit success to themselves and blame failure on outside forces, and how to use self-serving bias in your marketing.

May 13, 2026

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4 min read

All posts

✊🏽Grip tightens.

Presenter’s Paradox

🤖 Localization.

How to approach World Cup as a marketer, according to data

🗣️ Forum.

📊 Without you.

Negativity Bias

🗻 Summit.

Short form 🥊Search.

🤳🏻Brandcast.

Discovery 🫱🏼‍🫲🏼 Purchase.

Self-Serving Bias

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