It’s like Monopoly, house-rules edition.

Meta kicked its biggest rival off the board and wants everyone else to welcome its AI shopper.

Do not pass Go: Meta banned TikTok from advertising on its apps in the US, Canada, Japan, and four other markets.

That includes third-party ads linking to TikTok or other ByteDance properties. Sending Meta traffic to TikTok Shop? Time to reroute.

Let the bots in, please: Meta and Sierra are designing an open protocol so sites can authenticate Muse agents and see what they do.

Amazon already blocks Muse. The catch? Bot shoppers could skip your upsells and display ads.

Florida wants Meta grounded: Its attorney general asked a judge to bar all third-party ads for under-18s on Meta’s apps.

Also requested:

• Age checks and no under-14 accounts
• A 60-hour monthly teen usage cap
• Limits on “addictive” features

No ruling yet. Meta calls it meritless.

Gold stars, minus the copy-paste: Threads auto-awards Gems to public posts and direct replies that spark discussion with an original take.

Crossposts don’t qualify. US only, for now.

AI, meet your hall monitor: LinkedIn’s Tim Jurka shared how it catches AI slop. User reports train big “teacher” models, which train smaller detectors.

They now check every post shown beyond your immediate network at 94% precision. That’s the reach you post for.

Rivals, bots, teens, and recycled posts all face new house rules. Your campaigns play by them too.