Data Stories
Is AI improving marketers’ work?
Remember the time when we wrote every word, designed every pixel, and typed every line of code? Feels like it was just yesterday. Nowadays, there’s a little robot helper on our shoulders. And while the AI debate is still boiling hot, we asked you—our readers—about your experience with AI so far. After all, who can…
Are marketers overwhelmed in 2025?
Earlier this year, one UK report showed what we already knew—marketers are overworked, overwhelmed… and underpaid. This coincides with another report we covered last year, saying that half of marketers are fearing burnout, especially in the 24-35 age range. Add layoffs, financial pressure, combined with the rise of new tech like Gen AI—and you get…
How do users behave on social platforms in 2025?
We could start this story with a philosophical question. Are social platforms social? Or should we rename them to something else. Content platforms? Hubs? Don’t worry. We won’t go there today. Today, we’ll talk about social platforms—and how brands can position themselves here to stay top of mind, and sell more stuff. By looking at…