E-Commerce Insights
Is TikTok Shop a good next step for your e-commerce brand?
Whenever there’s a new trend, it’s tempting to jump on the bandwagon. And right now, you might say TikTok Shop is a trend. It’s a new, exciting platform, shoppers are using TikTok for inspiration, and many marketers are hyping it as the next big e-commerce platform. But… is it the right move for your brand?…
Instagram Shopping: How to set it up and optimize it
Instagram isn’t only a social app anymore—it’s become a marketplace where your brand can set up a digital storefront, too. So how do you set up an Instagram shop for your store so your customers can start buying? Let’ check it out. How to Set up Instagram Shopping? Let’s break it down into three easy…
How to recover your abandoned carts?
You’ve put in the effort to attract visitors to your online store and showcase your products in the best light possible. … Only to see many customers browse, select, and leave without completing a purchase. Unfortunately, this scenario is all too familiar, and represents one of the significant challenges e-commerce businesses face: Abandoned carts. Why…