Full Reports
How are US tariffs impacting e-commerce? A data-backed report
During his first day in the office, US President Donald Trump mentioned taxing foreign countries, which came to fruition in early April with a 10% universal tariff. Since then, we have had some different tariffs imposed for different countries, some ratified, some more impactful—like the US-China rates… But the thing is, tariffs are here. And…
How Does AI Impact Our Search Experience? A Data-Backed Report
In marketing, “AI search” must’ve been a contender for the word of the year. Ever since ChatGPT and Bing started pulling data straight from the web in what now seems an eternity ago (it was exactly two years ago), it was a matter of time before a new question surfaced. When will AI chatbots replace…
The Ultimate Data-Backed Influencer Marketing Report 2025
By now, influencer marketing has evolved into one of the key exposure tactics for brands. But with it, came a lot of questions—is it worth it? What are the costs? What should you look for in such collaborations?