Psychology of Marketing
🧠 Self-Determination Theory.
September 2, 2026 Share on Sponsored by FROM THE CREW Hi there. Caught yourself doomscrolling again? Us too. As soon as we woke up, actually. We think there’s a fix, though. When you feel the urge to pick up your phone, pick up the book you’re currently reading instead. A physical copy. A kindle, whatever….
🧠 Regulatory Focus Theory.
August 26, 2026 Share on Sponsored by FROM THE CREW It’s Thursday. We call it “the day your Monday to-do list finally admits it was fiction”. Anyway, Two days left to make the week look intentional. Let’s go. SPONSORED BY 90 PERCENT What if doing nothing beat 90% of professional fund managers? The investment industry…
🧠 Elaboration Likelihood Model.
August 19, 2026 Share on Sponsored by FROM THE CREW Hi there. Today, we’ll talk about the Elaboration Likelihood Model. This, admittedly, has a lot of syllables for “sometimes you read the whole thing, sometimes you just like the font.” The important thing is: both routes sell. Only one needs a good argument. Let’s see…


