AI Overviews may be favouring your competitors, and Customer Match goes auto-classified
Turns out being “seen” isn’t the same as being “chosen.” The plot twist nobody asked for: Google’s AI Overviews recommend your competitors 69% of the time, even when they cite your own self-promotional “best” listicle. Lily Ray studied 100 B2B “best [category] software” queries across three dates. Of the 80 that triggered an AI Overview,…
Sponsored links get more breathing space, how to fix your ad disapprovals, and YouTube hides the dislike button
Just like the VIP area, the more important things get more space. Real estate is everything: Google’s testing a Top pages format that gives your most important pages extra room inside sponsored listings. These look a lot like sitelinks, but they carry a Top pages label and surface the links Google considers your domain’s heavy…
Google’s core update is still rolling, lead tracking gets smarter, AI Max adds branded search control
Google’s May 2026 core update threw your rankings on a rollercoaster. Buckle up: Rolling out from May 21st, it triggered two waves of volatility before a third spike last weekend hinted the ride is nearly over. Google called it a routine relevance update. Two weeks of turbulence beg to differ. And big Google is always…
