Social Media
WhatsApp makes event planning easier
Summer’s well on the way, which means everyone’s getting a bit more social. … Even in business: WhatsApp is making its Communities feature more accessible, allowing anyone to create events and get responses from Group members. Group information pages will show event details, and attending members will get notifications as event dates get closer. Also,…
Instagram is changing its algorithm to help the little guy
Are the tables turning? Maybe… Instagram is planning to change its algorithm so that smaller creators get more reach. Users have been criticizing the platform for some time now, claiming their posts have been negatively impacted by the algorithm. So, what’s changing, exactly? Here’s what Instagram has shared so far: If multiple pieces of identical…
TikTok will win in court or go away forever, Snap announces new user counts and revenues
We mentioned this at the end of last week, but… In case you missed it, TikTok has no intention to sell. So if the bill goes to court and loses, marketers in the US will have to kiss it goodbye in about a year. Once again, if it’s your main platform, it might be a…