Paid Social
The Science of Grabbing People’s Attention – May 2024 Report
Introduction: What is attention? According to Wikipedia, attention is “a process of selectively concentrating on a discrete aspect of information.” In other words, attention is our brain prioritizing one or few things at a time.
A Marketer’s Deep Dive Into The Biohacking Industry – March 2024 Report
Biohacking is a niche that’s been surging in popularity lately. Just like you’re aim is to become a better marketer by reading this report, people out there turn to biohacking products to enhance their cognitive and physical potential. This report will cover how to market biohacking supplements. These usually come in the form of pills…
Social Media Ads Copywriting Principles
We went through and analyzed the ads of the 11 companies examined in this report. We discovered a lot of copywriting principles that many of these e-commerce companies use through our analysis. We’ll discuss these principles through this chapter. Showcasing people’s faces & figures This works really well for clothes. Take this Skims ad: