Just in case customers in Florida love you, but customers in North Carolina hate you…
Google updated its Keyword Planner with new forecast breakdowns by city, region, and device type.
You can now filter by state, Designated Market Area, or even device, all displayed in a handy visual chart showing traffic share.
This should give you more precise insights for your local campaigns. And we were just kidding about customers hating you, by the way.
In another corner of the internet, Ahrefs’ recent dive into 600k web pages has revealed that Google isn’t punishing AI content.
Despite some nervous nail-biting, the data shows that around 86% of top-ranking pages use some sort of AI assistance.
Of course, it’s not rewarding AI content, either. It seems purely AI-written content rarely grabs the top spot.
So being helpful, with the aid of AI or not, is what matters. But you knew that already, right?
