Perhaps the most valuable thing on the internet isn’t your product, but the conversations people have about it…
…At least it is for AI: We mentioned Forum the other day, but as it turns out, the motivation behind Meta’s new app is generating vetted Q&A content that fuels AI models.
It’s essentially Meta’s attempt to build a Reddit, right? A space where people ask real questions and get real, upvoted answers that AI chatbots can reference.
And speaking of forums: Reddit’s CEO says LLMs literally couldn’t exist without it. Hmm…
Reddit is one of the most cited platforms across all AI models, and the company now charges AI firms to access that data. Those who don’t pay get sued.
Discussions about your brand on Reddit have a real shot at surfacing in AI answers. That’s a new kind of SEO driven by authentic community engagement, not keyword stuffing.
Credit where the data’s cleaner: X is now pushing impressions toward original creators, rewarding them while tidying up the content stream feeding Grok.
If you’re repurposing content on X without adding value, your reach is about to shrink. Make it original, or make it a quote post with genuine commentary.
