Instead of burning a hole in your keyboard, just speak what’s on your mind.
Reaction culture found a new toy: X’s React with Video feature lets you record overlay reactions directly inside the app.
It comes with background removal, picture-in-picture, and split-screen built in. Record, pause, preview, and publish as a reply. Done.
Commentary-style video content on one of the most reactive platforms? Let’s see how it goes.
Meta is thinking in seasons: Reels Series lets you bundle new and existing Reels into an episodic hub on your profile.
This lets audiences watch in order, save for later, and pick up where they left off. Monetisation is on the roadmap, with a paywall model similar to TikTok’s likely on the way.
Episodic content builds the kind of audience that chooses to come back. Own the habit loop before the feature becomes table stakes.
Is AI on the wrong team? Hackers took over high-profile Instagram accounts by asking Meta’s AI support bot to swap login credentials. It worked.
Meta patched it, but as AI takes on more support and access functions, this kind of exploit becomes easier to attempt and harder to catch before damage is done.
If you manage high-value accounts for clients, review your access controls now. An AI that can act on your behalf can also act against you.


