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Shoppable live streams are now on Amazon Prime Video and Freevee

Big news: Users can shop in real-time across more Amazon channels.

Amazon Live’s new channel FAST (free ad-supported TV) is now available in the US across all platforms. It’ll have creator and celebrity programming all day, every day.

And it also comes with a “shop the show” feature that helps users quickly find and buy products they see on their TV screens, right from their phones.

That’s a lot of shopping. But it’s also a lot of potential channels to promote your products on.

… Especially since Amazon Live had a pretty good run after rolling out in India. It saw 1B customers tune in from the US and India in 2023.

With that many people showing up, how can you not test it out, right?

Continue Your Journey

TikTok Shop’s user growth is… impressive

1. May 2024
1 min read

Guess how many sellers are now using TikTok Shop. Just guess. Sorry, how many? Since it rolled out in 2023, TikTok Shop officially has gained 15M sellers worldwide, and 500,000 in the US alone. Whoa. Something’s clearly working. The platform’s e-commerce structure must be appealing if so many have signed up. And on the consumer…

Instagram is changing its algorithm to help the little guy

1. May 2024
1 min read

Are the tables turning? Maybe… Instagram is planning to change its algorithm so that smaller creators get more reach. Users have been criticizing the platform for some time now, claiming their posts have been negatively impacted by the algorithm. So, what’s changing, exactly? Here’s what Instagram has shared so far: If multiple pieces of identical…

TikTok will win in court or go away forever, Snap announces new user counts and revenues

29. April 2024
2 min read

We mentioned this at the end of last week, but… In case you missed it, TikTok has no intention to sell. So if the bill goes to court and loses, marketers in the US will have to kiss it goodbye in about a year. Once again, if it’s your main platform, it might be a…